“Branding is what people say when you are not in the room ” ~ Unknown
How you are perceived is your personal brand. Your image is your personal brand.
Simply put, Image management specialists are professionals who empower individuals( including company employees, we will get to that later ) enhance the positive and powerful aspects of their personality.
Image management specialists assess the current perception of an individual (or company employees). and determine the best tools to enhance the positive aspects of the public image of individuals or company employees.